DISCOING

ReBranding, Strategy, Social Media Management

2019 - Now

Our oldest client has grown alongside our studio—an ideal example of how a committed, long-term relationship, where two identities evolve together, can be the right solution for a brand’s communication. “Aqui há sol, até o som acabar.” A nomadic disco event that brings the sun wherever it goes. Based in sunny Portugal, Discoing volumes never play the same venue twice. For them, only two things matter at every event: music and sun. The logo is a visual blend of both—a half CD/vinyl and a sunset. It lives on a vintage style like CD, becoming the events poster with the rest of the essential information. Photography plays a crucial role in their visual identity: fresh, candid scenes, cool crowds, and a low-contrast analog style that captures the laid-back atmosphere.

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